Coventry Cultural Challenge: WBS Datarian

Retaining Students in Coventry and Boosting Cultural Growth

The Coventry Cultural Challenge was a two-day event where teams were given access to the latest Coventry cultural data and asked to develop an idea/proposal that had the potential to ‘make life better in Coventry’. At the end of the weekend, each team presented their ideas to a jury of experts.

WBS Datarian aim to provide an efficient method to retain students in Coventry, in turn boosting the cultural growth and economy.

Team WBS Datarian

Idea/Proposal

The WBS Datarian outlined things that Coventry is doing well in comparison with other cities:

  • aware about environment
  • low cost of living
  • high happiness rate
  • good cultural Infrastructure
  • diverse background of students

and things that could be done better:

  • increase the retention rate of students that remain in Coventry (currently ranked the fourth worst place in the United Kingdom)
  • boost the number of student friendly activities
  • attract industries to Coventry
  • implement a more start-up friendly environment
  • increase the average income
  • increase disposable income.

Team Members

Team WBS Datarian presenting to the jury (Photograph: Tim Hammerton)

It was a valuable time for me to work with well-experienced data analysts and to realise how real data is used for a better decision making in a real business.

Jonghwan Moon (LinkedIn post)

The Coventry Cultural Challenge was part of the AHRC funded Place-Based Knowledge Exchange project; organised by members of the UK City of Culture 2021 monitoring and evaluation team.

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